Television ad guys are famously big on the concept of "sex sells," and it of course reigns supreme in prime time, when those ad execs are doing everything they can to push their products. But holy shit, the whole thing has gone to all fucking hell during the daytime.

Last time I checked in, daytime was supposed to be a gentle, innocent time. There should be commercials about electric scooters, bad law firms, bladder products, and visions of Wilford Brimley gettin' all riled up about the robots taking his fucking diabetes medication after shitting in his Quaker Oats and shaving off his moustache. That, my friends, used to be the most commercial drama you'd see during the daylight hours. Easily watched and ignored. But now, some freaky bastard got the idea that sex should sell during the daytime too. Enter the horny old ladies.

This morning I happened to be home from work and flipping through the channels. I stopped by chance on a commercial for cable service, and here we see two silver-haired dames watching the attractive young cable guy install service in one of their homes. And then they are surprised when he's finished so quickly (which yeah, is the intended message of the commercial) but then they get all disappointed and desperate to keep him there longer. I swear to all that's holy, I was afraid I'd accidentally stumbled onto some new "Older Adult" channel and was watching something called Debbie Does Medicare.

"Oh, young man… your tools look so big hanging on your belt like that… stay for tea? Maybe rub some joint cream on us?"

Ad guys, if you're looking for people to buy your products, you want us to keep our TVs on, right? And while you're at it, stop telling our seniors it's okay to act like they're on Sex and the City, it's bad enough that all the middle-aged women do that now.